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eHarmony is an
online dating site

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focused on long
term relationships.

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It takes a scientific
approach to love and marriage.

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About nearly 4% of
US marriages in 2012

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are a result of eHarmony.

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The company has
generated over $1 billion

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in cumulative revenue from
2000, the year it was founded.

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The overall approach
first predicts

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if users will be compatible
using 29 different dimensions

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of personality and
using linear regression.

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Then using optimization,
eHarmony finds

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matches for everyone.

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eHarmony has members in
more than 150 countries.

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Since launching in 2000, it has
more than 33 million members,

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and it now operates eHarmony
Labs, a relationship research

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facility.

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eHarmony collects data
through 436 questions.

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Almost 15,000 people take
the questionnaire each day.

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What is the edge of eHarmony?

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It relies much more on data
than other dating sites.

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It suggests a limited number
of high quality matches.

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Users don't have to search
and dig through profiles.

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eHarmony has successfully
leveraged the power

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of analytics to create a
successful and thriving

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business.

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It represents 14% of the
US online dating market.