| ses # | topics | key dates |
|---|---|---|
1 |
Course Overview |
|
2 |
Customer Segmentation and Customer Value Proposition |
|
3 |
Group Presentations Customer Segmentation and Customer Value Proposition |
Assignment 1: Customer Segmentation and Customer Value Proposition |
4 |
The Firm as a Bundle of Competencies |
|
5 |
Group Presentations |
Assignment 2: Bundle of Competencies |
6 |
The Mission of the Firm and the Craft of the Strategic Agenda |
|
7 |
Group Presentations Mission and Strategic Agenda |
Assignment 3: Mission and Strategic Agenda |
8 |
Operational Effectiveness |
|
9 |
Group Presentations Operational Effectiveness |
Assignment 4: Operational Effectiveness |
10 |
Innovation |
|
11 |
Group Presentations Innovation |
Assignment 5: Innovation |
12 |
Aggregate and Granular Metrics and Financial Evaluation |
|
13 |
Group Presentations Aggregate and Granular Metrics and Financial Evaluation |
Assignment 6: Aggregate and Granular Metrics and Financial Evaluation |
14 |
Final Wrap-up |
Assignment 7: Final Report and Executive Summary |